DIRACTUM S.A. DE C.V., DIRACTUM S.A. DE C.V., also known as DIRACTUM, with address at Av. Antea 1130 Torre A 806, Jurica, 76100 Santiago de Querétaro, Qro., Mexico and website https://diractum.com, is responsible for the use and protection of your personal data. In this regard, we inform you of the following:

For what purposes will we use your personal data?

The personal data we collect from you will be used for the following purposes that are necessary for the service you request:

• Response to messages from the contact form.
• Provision of any requested service.
• Delivery of products purchased in this online store.

What personal data will we use for these purposes?

To carry out the purposes described in this privacy notice, we will use the following personal data:

• Identification and contact data.

How can you access, rectify, or cancel your personal data, or oppose its use or exercise the revocation of consent?

You have the right to know what personal data we have about you, what we use it for, and the conditions of use we give it (Access). Likewise, it is your right to request the correction of your personal information if it is outdated, inaccurate, or incomplete (Rectification); that we delete it from our records or databases when you consider that it is not being used adequately (Cancellation); as well as to oppose the use of your personal data for specific purposes (Opposition). These rights are known as ARCO rights.

To exercise any of the ARCO rights, you must send a request via email to info@diractum.com, and it must contain:

• Full name of the holder.
• Address.
• Phone.
• Email used on this website.
• Copy of an official ID attached.
• Subject "ARCO Rights".
• Description of the purpose of the request, which may include, by way of example but not limitation: Revocation of consent to process your personal data; and/or Notification of misuse of the processing of your personal data; and/or Exercise your ARCO Rights, with a clear and precise description of the data to Access, Rectify, Cancel, or Oppose.

How many days will we respond to your request?

15 days.

By what means will we communicate the response to your request?

To the same email address from which the request was sent.

Use of tracking technologies on our website

We inform you that on our website we use cookies, web beacons, or other technologies, through which it is possible to monitor your behavior as an internet user, as well as provide you with better service and experience when browsing our page. The personal data we obtain from these tracking technologies are the following:

• Identifiers, usernames, and session passwords.
• User preferred language.
• Region where the user is located.
• User browser type.
• User operating system type.
• Date and time of start and end of a user session.
• Web pages visited by a user.
• Searches performed by a user.
• Advertising viewed by a user.
• Shopping lists and habits on shopping pages.

These cookies, web beacons, and other technologies can be disabled. To find out how, consult the help menu of your browser. Please note that if you disable cookies, you may not be able to access certain personalized functions on our website.

How can you learn about changes to this privacy notice?

This privacy notice may be subject to modifications, changes, or updates derived from new legal requirements; from our own needs for the products or services we offer; from our privacy practices; from changes in our business model; or for other reasons. We are committed to keeping this privacy notice updated regarding any changes it may undergo, and you can always consult the updates on the website https://diractum.com.

Last update of this privacy notice: 04/16/2025.